ABOUT US

Who We Are

Welcome to Project Good Apparel, where fashion meets purpose. Founded in 2022, we set out on a mission to create high-quality, sustainable apparel that goes beyond the ordinary—making bold statements, starting important conversations, and staying out of landfills after only a few wears.

A New Kind of Sustainable Fashion

We’ve redefined fun, patterned clothing by offering eco-friendly alternatives to fast fashion. Every piece we create is thoughtfully designed, helping to reduce waste and make the world a cleaner, greener place. Through initiatives like carbon-neutral shipping and funding cutting-edge innovations—Direct Air Capture, Bio Oil, and Mineralization—we’re building a better future for fashion and the planet.

From Ocean to Outfit: Meet BottleBlend™

Your Project Good Apparel piece started its journey in an unexpected place: the ocean and recycling bins around the world. Our BottleBlend fabric transforms discarded plastic bottles and ocean plastics into performance apparel that moves with you. Every garment diverts dozens of bottles from landfills and waterways, turning environmental harm into something you'll actually want to wear. Soft, stretchy, and sustainable without compromise.

The #DoGood Mission: Fashion for Impact

Our mission to #DoGood is woven into every thread of what we do. With each shirt we sell, we aim to spark conversations that can inspire change and make a tangible impact. By partnering with incredible non-profits and initiatives, we ensure that at least 10% of every purchase goes to meaningful causes, with some shirts donating 100% of proceeds.

But we don’t stop there—our commitment extends to keeping our operations carbon-neutral and fighting ocean pollution through plastic removal initiatives.

Join the Movement

When you choose Project Good Apparel, you’re not just buying a shirt—you’re joining a movement. Together, we can create real, positive change through fashion that’s bold, sustainable, and impactful.

Be a part of the #DoGood community and let’s make a difference one shirt at a time.